Fluid is a 21st century, cutting edge team of designers and developers who consistently create cool, contemporary sites for business owners who want to wow prospective customers and quickly convert them into lifelong loyal buyers. The Fluid professionals recognize that a synergistic marketing campaign is typically the most effective. For this reason, the techies of the company are pleased to offer the following strategic services: customer insights, content strategy, personalization roadmap, social integration, guided selling concepts, and automated retail planning. Additionally, the company's techies offer the following user experience services: heuristic analyses, usability testing, interaction design, commerce/omnichannel, responsive design, and site maps. In terms of visual design offerings, the company offers the following: content development, brand identity, visual design, and responsive design. The techies of Fluid are also pleased to offer the following technological services: visual merchandising, customization, systems engineering and integration, server-side engineering, and client-side engineering.