Web design is a tricky business in the modern world, especially considering the advances that the online world has seen in the last 20 years or so. What was once standard for the digital marketing world is no longer a viable option for gaining prevalence in a single market, so the techniques that digital marketing agencies use to help their clients have evolved over time as well. EIGHT25MEDIA is part of that movement, and they have diversified their firm into several distinct entities that offer individualized services within the web design and digital marketing industries. EIGHT25MEDIA is highly skilled at creating websites that are optimized for search engines, and by using advanced methods that completely separate the aesthetic of a site from the underlying functionality of it, they can hide the complexity of a site that will appear high in search engine results behind a sleek and polished user interface.