Southern Web Group is an Atlanta-based website design and development company that has been in business for over a decade. They emphasize search engine optimization in all their work because they realize that the best looking and functioning website in the world is useless if no one finds it. They work hard to get a client's website ranked highly on the search engines under those words and phrases that people who are likely to become customers are typing in when they search for the goods or services that these clients sell. In addition to striving to get their website above the competition, they then assure that website visitors have a positive user experience. They do a thorough keyword analysis to come up with those search terms that website copy should be focused around, and they target national and local search results. Their on-site optimization techniques give their clients an edge over the competition.