From its cozy suites in Downtown Brooklyn, Big Spaceship devises solutions for modern website development challenges. This NYC based company takes an unconventional approach when it comes to planning, designing and executing website projects. First, focus groups and surveys are used to get a better sense of the type of site that needs to be created from scratch. For existing websites, research is still done in order to improve certain weakness. The design process by Big Spaceship revolves around a modern user experience that is enjoyable and functional. Custom motion graphics and videos are installed to provide much more depth in visual content compared to traditional static images. Big Spaceship also uses social media platforms to extensively advertise new websites. User interviews and guerrilla research tactics allow developers to better understand the visitors of websites that are being built. Technical capabilities of Big Spaceship include front end development like API.