Sabre offers a variety of services to hospitality industry providers. The company utilizes Synxis Booking Engine software, enabling hotels to receive direct online bookings from guests. The software's enterprise platform performs a number of useful services, including synthesizing guest feedback to improve the quality of hospitality provided by individual hotels and motels. Sabre also supplies property manager services and call center services. The company's software performs customer relationship management assistance, as well. For instance, it furnishes business intelligence concerning trends in reservations which may help hotels advertise their services more effectively towards targeted prospects. The software supplies leads and summarizes performance and retailing insights. Many hospitality industry firms today rely on Sabre's digital products for operational support and marketing assistance.