Lifeblue is a specialty web development and design firm based in Texas that focuses on strategy and creativity. As part of the website creation and development process, Lifeblue follows an approach that involves getting to know all the important information that clients should display as part of their web presence. In many cases, clients have an idea of what their websites should present, but they often forget about all the details that make them a business enterprise worth becoming familiar with. Innovation and exceeding possibilities are important aspects of the Lifeblue creative process. At a time when responsive design templates are turning the web into a cookie-cutter digital neighborhood, Lifeblue is interested in developing unique online properties for clients. Some of the most prestigious names in the portfolio of Lifeblue as of 2018 include: the Perot Museum of Nature and Science, Visit Dallas and the Dallas Morning News.