Simple Media is a marketing company based out of Dallas, Texas. The company specializes in 4 areas which include branding, development, marketing and creative. Simple Media have identified 4 key things that will make your brand stand above the rest. These are making an effort. Finding out who your audience is and connecting them emotionally to your brand. Secondly, telling a story about your company and what they plan for the future. Thirdly, be compatible. Content should be available across all platforms and devices seamlessly. Fourthly, the idea is to measure what you are currently doing and improve on it. Simple Media stand by their logical and mathematical approach to marketing. Analyzing the data accurately is part of the the steps to success. A few challenges that brands face today are lack of relevance, stale content, outdated design and wasteful spending. Simple Media minimize this to improve your brand holistically.