The One Design Company is a web design firm that operates out of Chicago. The most important thing about web design is knowing who the website is designed for and how best to market it to an audience. This is what the company is all about, providing clients with the tools and skills necessary to help illustrate this, with help from the many artists, designers, programmers and developers who work with the company. Marketing is an important aspect, since it lets users know who will be best served by all of this work. Designing the website itself is also important because customers will no doubt be attracted to a professional looking website that is perfectly functional, and will in turn spread the word to others. The One Design Company is known for providing design content for groups such as NBC, Groupon, Pitchfork, Tequila Patron, AIGA and the University of Chicago.