What's in a name? Companies that underestimate the power of their name often have a hard time achieving their goals. In other words, the name of a company, its brands and products can make the difference between mediocrity and world-class success. Knowing this, business owners and managers routinely choose Lexicon. The firm has received accolades as the best naming agency for a reason: Their results. Visitors to the Lexicon website can read one success story after another. The unique names that Lexicon produces can span multiple channels and withstand the test of time. After creating a solid brand identity for clients, the firm can continue delivering incredible digital marketing services and support. Ultimately, Lexicon owes its success to the people who comprise its team. From business strategists to web designers to videographers, the firm has the creative and technical talent to create names that stand out in crowded marketplaces.