Thrive is a branding and public relations agency. Thrive is based out of Australia, with branches in Sydney, Melbourne, Brisbane and in Auckland, New Zealand and has been in business for over 16 years. The agency operates as an independent one and has a lot of corporate and consumer experience available from all artists, managers, developers and writers who know all the ways to influence the media. As a diverse team of experts, the goal is to use strategy, big ideas and commercial thinking in order to get clients the results that they desire. A strategy for communications is knowing what business goals one wants to achieve and this is helpful for a strong campaign. This goes along with having good media relations because knowing how to engage members of the media is good for building a relation and in turn, pushing up the promotion for a client's business brand.