Use All Five is a technology and design firm headquartered in Los Angeles that has a self-described "west-coast way" of doing things. They represent brands in print, digital and many other media and are a highly artistic and creative group of professionals. On their website, the firm has examples of its work, including a breakdown of the graphic design job they did for a fast-food chicken restaurant chain. They explain how they used primary colors (mainly red) and what their inspiration was behind the chicken-man logo they came up with. It's interesting to see the design and art principles behind this fun and eye-catching marketing campaign. Also on their website, they blog on their ideas related to arts and technology, and a recent entry discuses the idea that there are always utopias and dystopias on the horizon. They then examine how humans escape the present by imagining a better future.