Jack Rabbit Mobile is an iOS app design firm that works to build the future of technology. There are many elements that make Jack Rabbit Mobile a very successful iOS mobile app company. Product strategy is one aspect that Jack Rabbit Mobile specializes in. This is the step in which discovery and market research is made. Another important aspect that this company specializes in is design. This is the step in which usability, user testing, prototyping, and virtual design are conducted. Engineering is one of the most important aspects of an iOS app design firm. This is the step in which documentation, version control, and testing are conducted. This is the step that ultimately creates the product and ensures that it is suitable for consumer use. These elements are ultimately what makes Jack Rabbit Mobile such a successful mobile app company. Through these processes, apps that consumers love are ultimately created.