10 Best Naming Agencies

Last Updated October 02, 2018

Select a top naming business from the list below to help you choose a name for your brand or company. A good name helps prospective customers remember your business, products and services. Pick a name that is easy to remember so that clients are attracted to your business. A top naming firm team helps you choose a memorable name. Your business can fail or succeed because of the right or wrong name. Choose a unique name before you make a business plan. After you work with a professional naming firm, you can sit back and watch your business grow. The companies below have been reviewed based on a wide range of qualitative and quantitative statistics. In some cases, variable listing fees effect position on this list; however only highly-regarded firms are accepted through our review analysis. Learn more about our ranking process here.

Top Naming Companies of 2018
Rank Name Website Location Hourly Rate Rating Employees Learn More

Matchstic matchstic.com Atlanta $$$$$ 98% 10-50

Zenmark zenmark.com San Francisco $$$$ 98% 1-10

BrandExtract brandextract.com Houston $$$$ 95% 10-50
4 Fabrik fabrikbrands.com London $$$$$ 93% 10-50
5 Concrete concrete.ca Toronto $$ 91% 250+
6 Bluetext bluetext.com Washington $$$$ 90% 10-50
7 Finien finien.com Los Angeles $$$$$ 88% 1-10
8 Rain Castle raincastle.com Newton $$$$ 88% 10-50
9 The Sponge thesponge.com.au Sydney $$$$$ 87% 10-50
10 Tanj tanj.co New York City $$$$ 85% 1-10

#1 of 10 Best Naming BusinessesMatchstic

Atlanta, Georgia - +1 (404) 446-1511

#1 of 10 Top Naming Companies of 2018 - Best naming agency, Matchstic, assists clients with choosing a name for their brand or product. They ensure the name is ownable; no other company already has a claim to it. Matchstichas named products, places and non-profit organizations, shaping the public perception of the entities. A company's name is the first impression of a brand, so it is important to get professional advice and choose a memorable that that reflects the brand's personality. The naming agency also develops logos and brand personalities.

#2 of 10 Top Naming AgenciesZenmark

25 Maiden Ln, San Francisco, California 94108 - +1 (415) 434-4800

#2 of 10 Top Naming Firms of 2018 - The experts at Zenmark believe in the power of words. That’s the reason this company’s expert team is trusted by many of the world’s top brands. Zenmark maximizes a brand’s impact on the global stage. Global clients include Hewlett-Packard, Chevrolet, Omen, LG, Dell, GM, Bayer, VeriSign, GE, Sprint, Novartis, Samsung, Bristol-Myers Squibb, IBM, Del Monte and Pfizer. Zenmark’s core services include naming, brand architecture, trademark search and prescription naming/safety. Zenmark was founded in 1999 by a Hollywood screenwriter and a Silicon Valley engineer. For almost 20 years, this San Francisco company has provided amazing results for some of the most prestigious companies in the world.

#3 of 10 Top Naming CompaniesBrandExtract

Houston, Texas - +1 (713) 942-7959

#3 of 10 Top Naming Agencies of 2018 - Building a brand is not an easy task. Building a brand that actually resonates with people and gets noticed takes a special set of skills. These are the skills the team members of BrandExtract have spent their lives perfecting. Since 2005 when two great companies combined their talents, BrandExtract has been noticed by publications and organizations around the world for their outstanding work and projects, but also for their treatment of employees and their fine working environment.

#4 of 10 Top Naming CompaniesFabrik

London, U.K.

#4 of 10 Best Naming Businesses of 2018 - Don't be tethered by old ways of thinking. Fabrik is the agency that looks forward and paves new paths for their clients to walk. This techno-savvy creative firm is based in London and focuses on a core set of skills. These skills include brand strategy, branding, naming, visual identity, campaigns, and digital marketing. By knowing what they do and doing it better than most, Fabrik has easily become one of the top digital branding and naming agencies.

#5 of 10 Top Naming FirmsConcrete

Toronto, Canada - +55 (212) 240-2030

#5 of 10 Best Naming Businesses of 2018 - The Canadian digital agency Concrete have perfected the way they can easily move between industries and sectors. The way they see it, consumers do not simply stay put, so it doesn't make sense that a marketing agency should. This is also why brand strategy plays a major role in every step and process of a Concrete marketing or media plan. This brand strategy begins and ends with you and your vision for your company and its future.

#6 of 10 Top Naming FirmsBluetext

Washington, DC - +1 (202) 469-3600

#6 of 10 Top Naming Companies of 2018 - Bluetext is based out of Washington, D.C., but has connections and clients in all parts of the world. The team has created award-winning websites and marketing campaigns that bring clients results. Over their exciting lifetime, the team at Bluetext has worked within a number of industries, ranging from non-profit and foundation work to technology and merger and acquisitions. With such a wide range of experience behind them, it is no surprise to see Bluetext named as one of the best naming agencies.

#7 of 10 Top Naming CompaniesFinien

Los Angeles, California - +1 (562) 432-7627

#7 of 10 Best Naming Agencies of 2018 - Connecting your brand with the right people is never an easy task. That's why the team at Finien have devoted their lives to learning how to do this. By creating a process that can be used by companies large and small, Finien has become a go-to agency for a number of branding and marketing related solutions. Their past clients include big names like Acura, Konami, and MTV. Services range from simple branding solutions to full-service digital marketing campaigns.

#8 of 10 Top Naming BusinessesRain Castle

Newton, Massachusetts - +1 (617) 965-2681

#8 of 10 Top Naming Firms of 2018 - Rain Castle has over two decades of experience helping businesses around the world. As home to a number of diverse professionals with a multitude of experience in a variety of fields, Rain Castle has been perfectly poised to offer consultations and assistance in almost every kind of communications issue. As the world and technology change, the dedication and passion of the team at Rain Castle will continue to grow and harden. Services offered include responsive web design, branding solutions, and coding.

#9 of 10 Best Naming BusinessesThe Sponge

Sydney, Australia - +61 (2) 809-16555

#9 of 10 Best Naming Agencies of 2018 - The Sponge is a naming and branding agency that helps good businesses sharpen their brands. This company’s expert teams create clear branding messages for top brands throughout the world. The Sponge understands that it’s not enough for companies to have a great product. Companies must find a way to position themselves in the marketplace and tell a story. Services include rebranding, brand refresh, brand strategy, brand name creation, renaming, brand design, brand strategy execution and marketing strategy.

#10 of 10 Top Naming BusinessesTanj

New York City, New York - +1 (917) 885-9509

#10 of 10 Top Naming Firms of 2018 - Tanj is a boutique naming agency. This company creates innovative taglines, stories, messages, copy and voice strategies for its clients. Based in New York City, Tanj has over 9 years of experience working with over 300 clients. This company has successfully managed over 1,000 projects. Tanj has provided naming services for some of the biggest names across various industries. Top-tier clients include Wii, FilmStruck, Coffee Mate Natural Bliss, Juke, Verizon, Captivate, KIA, Hyundai, Wyndham Worldwide and Exxon Mobile.

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