10 Best Naming Agencies

Last Updated February 28, 2018

Select a top naming business from the list below to help you choose a name for your brand or company. A good name helps prospective customers remember your business, products and services. Pick a name that is easy to remember so that clients are attracted to your business. A top naming firm team helps you choose a memorable name. Your business can fail or succeed because of the right or wrong name. Choose a unique name before you make a business plan. After you work with a professional naming firm, you can sit back and watch your business grow. The companies below have been reviewed based on a wide range of qualitative and quantitative statistics. In some cases, variable listing fees effect position on this list; however only highly-regarded firms are accepted through our review analysis. Learn more about our ranking process here.

#1 of 10 Top Naming BusinessesLexicon

Sausalito, California

#1 of 10 Best Naming Businesses of 2018 - Lexicon is a brand-naming agency that helps companies find a brand name that creates excitement and interest about a product or service. The company uses the WorldBrand Network consisting of linguists who analyze names of companies for branding purposes. The company uses a comprehensive screening process for any trademarks on specific brand names. Lexicon also uses cognitive science to gauge a consumer's reaction to a list of potential name candidates. The company takes pride in its ability to create brands that give companies staying power within their industries.

#2 of 10 Best Naming CompaniesTanj

New York City, New York

#2 of 10 Top Naming Businesses of 2018 - Tanj is a brand naming agency with offices in New York City. Founded by Scott Milano, the company provides full brand naming services, including messaging, strategy, and story, and also offers copywriting services. Their goal is to provide their clients with a complete overhaul of their branding that reflects the unique goals and propositions of each company, and helps them get their message across to the largest possible audience. Clients of Tanj include MatchBuilt, TradingTable, New Haircut, and the AICPA.

#3 of 10 Top Naming FirmsBluetext

Washington, DC

#3 of 10 Top Naming Businesses of 2018 - There are a few public relations agencies that have made a name for themselves. Bluetext just happens to be one of those firms, challenging the status quo and offering features that no one else in the industry does. One of these features happens to be naming. Every branding expert at Bluetext excels in this arena. Using their expertise to discover what it is that will make a business truly shine in its sector, Bluetext surpasses expectations.

#4 of 10 Top Naming BusinessesMatchstic

Atlanta, Georgia

#4 of 10 Top Naming Businesses of 2018 - When clients come for a consultation with Matchstic, they immediately see just how different this company's philosophy is. Honing in on the emotions and experiences of each company's target demographic, the team at Matchstic makes the process of marketing more intimate. Perception is the name of the game. Because the effort is so targeted, clients notice more results. And they also notice that suddenly they're making headway with the exact types of clients they needed to find in the first place.

#5 of 10 Best Naming BusinessesBrandExtract

Houston, Texas

#5 of 10 Best Naming Firms of 2018 - When it comes to naming, the talented team at BrandExtract has truly developed an innovative system. Predicated on their belief that brands themselves need "believers", they propel their clients to the next level—every step of the way. With a special understanding of the way in which naming works, they seek to define their clients and point out what makes them different. When clients are faced with a sea of competitors, this can be crucial in making or breaking the new business.

#6 of 10 Best Naming AgenciesFabrik

London, U.K.

#6 of 10 Top Naming Businesses of 2018 - Working out of the bustling metropolis of London, the team at Fabrik excels at working with new clients and helping them to sharpen their focus right out of the gate. With an exceptional talent for naming companies, this group believes that there is no detail too small to explore. Getting to the root of each company's potential success, the group at Fabrik works hard to achieve true mastery of their clients' needs. With a firm strategy in place, businesses often find that they can proceed confidently.

#7 of 10 Top Naming AgenciesConcrete

Toronto, Canada

#7 of 10 Best Naming Firms of 2018 - Concrete is a brand naming and marketing agency that is made to help business owners with their goals. Concrete is a design group that is based out of Toronto and helps out customers with brands of all kinds. The agency believes that branding design and strategy are one and the same and can both be used equally in order to maximize the potential greatness of a client's product. The business has been around for more than 25 years and has been proud to work with notable clients such as SiriusXM radio, McDonalds, Joe Fresh, Shoppers Drug Mart and Pizza Nova.

#8 of 10 Best Naming CompaniesFinien

Los Angeles, California

#8 of 10 Top Naming Companies of 2018 - At Finien, the team is completely committed to its clients. When a new company comes to them with their business idea, the group at Finien immediately sets into motion a proactive chain of events. Not only will they research your potential competitors, but they'll also come up with a name that sounds different from all the rest. With fastidious attention to detail, they will also make sure that the name appeals to the consumers you are trying to target.

#9 of 10 Top Naming FirmsRain Castle

Newton, Massachusetts

#9 of 10 Best Naming Agencies of 2018 - Not all businesses are able to create a great name for their business or even for their products. Rain Castle works hard to be the best naming agency. They have had the privilege of working with a wide array of businesses. Their creative team meets with the business in order to learn more about them and their goals. From there, they use the brand and a variety of creative strategies in order to create names that will be remembered.

#10 of 10 Best Naming CompaniesThe Sponge

Sydney, Australia

#10 of 10 Best Naming Firms of 2018 - The Sponge is an Australian naming agency with offices in Sydney. Founded in 2001, they offer rebranding and naming strategies, as well as brand creation, brand design, and full digital marketing services to a host of different clients. Web design and development services, as well as print media services, are also available, making The Sponge a one-stop-shop for naming and rebranding. Previous clients of The Sponge have included William Thyme & Prophet, Bont, Ingen, Aromadrive, Claytan, and Tribe.

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