Old City Press is a business that offers website design services for any client that is looking to increase their online presence. They understand that the key towards attracting modern audiences is to create a website that can be conveniently accessed from anywhere the visitor is located. They achieve this by implementing a responsive design into each website they craft. Responsiveness in a website is important if the client wants the website to be accessed properly from all devices. In essence, a fluid layout is created in order to accommodate cross platform compatibility. This layout allows the website resolution to scale according to the device it's being accessed on. This process happens in a split second, so the customer doesn't see it take place. This helps to minimize scrolling and is essential if the client wants visitors to remain interested when entering the website on devices like smartphones or tablets.