Aesthetic Brand Marketing (ABM) services the healthcare community by creating award-winning webpages and marketing strategies. Based out of San Diego, California, they have been serving their clients using a three stage approach to marketing and web design. The first stage involves initial consultation where they learn as much about their client, the demographic they serve, their competition, and their initial goals as possible. Next, they do extensive research and conduct a competitive intelligence process. This allows them to understand the geography, the market, and the strategy that is used by the client’s competition. Based on this, they design a website and create a marketing strategy that will get results. They focus on using a hybrid plan, which is a mixture of web development and social media marketing. The third step is when they present their plans to the client and discuss how they will roll out that plan in a phased approach. Their goal is to help their clients increase their web presence while at the same time teaching them about their Internet marketing options.